Apple's Jony Ive, considered a "poet" by Norman Foster, discusses the architecture of Apple's new campus


Apple Park is unlike any other product Ive has worked on. There will be only one campus—in contrast to the ubiquity of Apple’s phones and computers—and it doesn’t fit in a pocket or a hand. Yet Ive applied the same design process he brings to technological devices: prototyping to minimize any issues with the end result and to narrow what he calls the delta between the vision and the reality of a project.



“A lot of the buildings that are being built at the moment are products of software-only cultures,” says Ive. “Because we understand making, we’ll build [a prototype] and try it and use it, and see what works and what doesn’t.”

Nicholas Korody via Archinect - News http://ift.tt/2vbtnHG

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