Reviving Main Street, but now it's highbrow


Wealthy individuals like Mr. Resnick, well-funded nonprofits and even corporations...have begun buying deserted American main streets, hoping to reinvent them with a fresh aesthetic. The people behind these ventures frequently install their friends and acquaintances in storefronts, while attempting to preserve (or exploit, depending whom you ask) local history. The practice is rarely free of conflict, even when developers have the best intentions.



In Mountain Dale NY, Butch Resnick now owns most of the previously vacant buildings and has hired a "town curator". Jennifer Miller digs into this and other recent examples, including in Monson Maine, Wardensville, W.Va, Cerro Gordo CA, of combining artists, rural-small-town nostalgia and tastemaking to create the perfect blend of artisanal, hipster consumerism scaled down from the lifestyle center to the town.

Nam Henderson via Archinect - News http://bit.ly/2GVHQwv

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