Hard Rock Stadium in Miami rethinks the drive-in movie typology


“It’s a fundamental human need to physically experience and celebrate events and experiences together, and we’re trying to provide options for everyone where they can be safely socially distant and socially present at the same time.”



The Covid-19 pandemic which continues to bring changes to our daily lives is causing one football franchise to rethink a classic from the 1950's: The Drive-In Movie Theater. The function of your standard cineplex today is not conducive to maintaining the various social distancing policies. However, the classic model of the Drive-In, popularized in the 40's-60's with the advent of the automobile allows for safe distancing by not sacrificing the desire to go see the latest films on the market. Hard Rock claims to be able to hold up to 230 cars with restroom facilities and concession stations available. An open air theater would also be available on the exterior of the stadium.  

No date has yet been released as to when or if this proposal will materialize. Only a handful of renderings show what could be.  Nevertheless, Hard Rock raises the question whether reverting to this classic style of movie-going experience can temporarily bring back some sense of normalcy to the everyday.  


... Joachim Perez via Archinect - News https://bit.ly/36B7UI1

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